Liquor News

Stay updated with the latest liquor industry news, trends, and policy changes. Discover updates on new alcohol brands, market insights, government regulations, and expert opinions from across the world of wine, beer, and spirits.

India's Liquor Tax Windfall Explained: Why State Excise Collections Are Rising So Fast

Learn why India's liquor excise collections are rising. Explore how premiumisation, policy reforms, better compliance and alcohol taxation are boosting state revenue.

By Occassionaldrinker29-Jun-26

Bacardi Acquires Full Ownership of TEELING Irish Whiskey Brand, Founders to Stay as Strategic Advisors

Bacardi has acquired full ownership of TEELING Irish Whiskey. Founders Jack and Stephen Teeling will remain strategic advisors to support future growth.

By Occassionaldrinker25-Jun-26

Sazerac Enters Tennessee Whiskey Market with AJ Bond Tennessee Whiskey Launch

Sazerac enters the Tennessee whiskey category with AJ Bond Tennessee Whiskey, a new 95-proof expression crafted through a unique dual-distillation process and launching in June 2026.

By Occassionaldrinker03-Jun-26

Pernod Ricard Faces Multiple Regulatory and Business Challenges in India

Pernod Ricard faces tax disputes, antitrust scrutiny, Delhi licence issues, and regulatory challenges in India, impacting business growth and future investment plans in its biggest market.

By Occassionaldrinker27-May-26

Bira 91 Is Fighting for Survival - And Employees Are Paying the Price

Bira 91 and the Collapse of a Craft Beer Dream. From Craft Beer Darling to Cash Crisis: What Happened to Bira 91?

By Occassionaldrinker26-May-26

Ajay Devgn’s Whisky Brand Hits Delhi NCR After ₹10 Crore Sales in Just 6 Months

Ajay Devgn-backed The GlenJourneys enters Delhi NCR after ₹10 crore sales in six months, 10,000 bottles sold, and expansion plans across multiple Indian whisky markets.

By Occassionaldrinker25-May-26

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Top Bushmills Whiskeys in India 2026 image

By Occassionaldrinker

23-Jul-26

Top Bushmills Whiskeys in India 2026

Discover the top Bushmills whiskeys in India 2026 with latest prices, variants, tasting notes, availability, and expert buying tips to choose the best Irish whiskey for your budget.

Types of Liqueurs: A Complete Guide to Their History, Origin, and Different Styles image

By Occassionaldrinker

03-Jul-26

Types of Liqueurs: A Complete Guide to Their History, Origin, and Different Styles

Discover the history and origin of liqueurs, explore the different types of liqueurs, how they're made, popular brands, and how to enjoy them in this complete beginner's guide.

By Occassionaldrinker

07-Apr-26

Understanding Beer ABV - A Simple Guide to Alcohol Strength in Beer

ABV stands for Alcohol By Volume - the percentage of alcohol in your beer. This simple guide explains what ABV means, why it matters, and how to drink at any strength mindfully.

By Occassionaldrinker

05-Apr-26

Beer and Indian Food — The Complete Pairing Guide

Which beer goes with butter chicken? What should you drink with biryani or seafood? This complete guide matches India's best beers with the food you actually eat.

Indian Craft Beer Is having a moment image

By Occassionaldrinker

31-Mar-26

Indian Craft Beer Is Having a Moment — Here Is Where to Start

India's craft beer scene has grown dramatically. From Bira 91 to Simba to White Rhino, here is a complete beginner's guide to the best Indian craft beers available today.

Warm pub ambiance with assorted beers image

By Occassionaldrinker

24-Mar-26

Lager vs Strong Beer — What Is the Difference and Which Should You Try?

India has two dominant beer categories, standard lager and strong beer. Here is what separates them, how each one tastes, and how to choose the right one for you.

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By Occassionaldrinker

27-Nov-25

Absolut vs Husky: Which Vodka Wins the Blind Taste Test?

A clear comparison of Absolut and Husky Vodka covering taste, filtration, heritage, pricing, and performance in cocktails. Understand which premium vodka offers better value for Indian consumers.

Ajay Devgn's The GlenJourneys Ultra-Premium Cask-Finished Excellence image

By Occassionaldrinker

10-Nov-25

Ajay Devgn's The GlenJourneys Ultra-Premium Cask-Finished Excellence

Ajay Devgn’s The GlenJourneys — ultra-premium, cask-finished single malts. Pioneer 21YO & Cask Series (Bourbon, Rum, Sherry) blending Scottish craft with Indian taste.

By Occassionaldrinker

31-Oct-25

Sanjay Dutt's The Glenwalk: Affordable Scottish Luxury

Sanjay Dutt’s The Glenwalk redefines affordable Scottish luxury with its premium blended Scotch whisky. Crafted in Scotland and tailored for Indian palates, it delivers smooth, rich flavors at accessible prices, symbolizing ambition and excellence.

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