ZigZag Vodka Original is a premium Indian vodka crafted with a multi-stage filtration process using carbon, silver, platinum, and gold, followed by five distillations. This process ensures a clean, smooth, and crisp vodka with a refined purity. It is suitable for enjoying neat, on the rocks, or in cocktails. The brand positions itself as modern and bold, appealing to consumers who embrace spontaneity and unique lifestyle choices.